Say it Like Obama |

A book by Dr. Shel Leanne

McCain’s Speaking Abilities: Assessing the Candidate’s Communication Strengths

Friday Oct 17, 2008

In my FastCompany.com blog entry entitled, “McCain’s October 15, 2008 Debate Performance: The Top Four Ways He Can Improve,” I discussed ways McCain can improve his communication delivery.  The question remains: how do I rate McCain as a speaker overall?

In my book, Say It Like Obama: the Power of Speaking with Purpose and Vision (McGraw Hill, 2008 - www.sayitlikeobama.com), I highlight the many techniques and practices that can enable speakers to use oration as a powerful tool. When reviewing the range of practices available and assessing McCain from the vantage point of those “best practices,” it is clear that oration is not McCain’s strength.

Read more on FastCompany.com

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